Marubeni power has utilized studio ghibli's choujuu-jinbutsu-giga emaki for their commercial promoting plan g, a new electric power option that they are offering to homes as japan deregulates its power industry. the "encounter" commercial highlights the benefits of this plan, which derives its name from both "ghibli" and "green." it promises to support conservation efforts in general, provide power for the ghibli museum, and contribute to the national trust for totoros forest.